Skip to main content
Aimeice

Free · 6 questions · no call

How much of your stack is held together by people?

Six questions covering content, search and AI-search visibility, paid campaigns, your data layer, how decisions get made, and who owns the plumbing. You get a maturity score out of 100 and your three widest gaps named - on screen, before anyone asks for your email.

Before we start

Which describes you?

It changes which benchmarks we compare you against.

6 questions · about 2 minutes · no email to see the result

What it scores

Six things that decide what your next budget actually buys

None of these are about how much you spend, or about which channels you run. They are about how much of the machine runs without someone holding it up.

  • 01 CONTENT How does content get produced and kept current? Every page costs the same human hours as the last one, so coverage stops well short of the topics you could own. A retrieval pipeline over your own product data, research and past work drafts from what you actually know rather than from what a generic model guesses, and keeps existing pages current instead of letting them decay.
  • 02 DISCOVERY How do you know where you are visible? A growing share of research now ends inside an assistant's answer rather than on a results page, and classic rank trackers do not look there. Monitoring both surfaces at scale is what turns visibility from an opinion into a number you can move.
  • 03 CAMPAIGNS How do paid campaigns and variants go live? Every new campaign costs human hours, so volume stops where your team's day ends. Orchestration against the platform APIs - Meta, Google, TikTok, Snapchat, native - turns launch volume into a settings question instead of a staffing question.
  • 04 DATA Where does your marketing data live? When each channel reports its own numbers, the same conversion gets claimed several times and budget follows whoever is most generous. A warehouse you control, joined to CRM revenue and feeding real values back to the channels, gives one number per channel that nobody is paid to inflate.
  • 05 DECISIONS How do budget and priority decisions get made? Insight that waits for the next review meeting is worth less than insight that acts. A decision layer that reads your own performance data, explains each recommendation back to the number it came from, and executes on approval closes the gap between noticing and doing.
  • 06 OWNERSHIP Who builds and maintains your marketing systems? Integrations that nobody owns drift until they quietly break, and the failure shows up as a bad month rather than an alert. This is the gap that keeps recreating the others.

Questions

Before you start

What does the audit measure?
Engineering maturity across the whole marketing function, not team size. It scores how content gets produced, how you track visibility in search and in AI assistants, how paid campaigns go live, where your marketing data lives, how decisions turn into action, and who owns the systems underneath.
Do I have to give my email to see my score?
No. The score, your tier and your three widest gaps appear on screen as soon as you answer the sixth question. The form afterwards is only if you want the longer written breakdown.
How long does it take?
About two minutes. Six multiple-choice questions, no free text.
What happens if I submit my details?
A person reads your answers and replies within one business day with a written breakdown of the gaps and what fixing each one usually involves. No automated drip sequence.

Start here

Rather just talk it through?

Skip the questionnaire. Tell us what your stack looks like and where it hurts, and we come back with a scoped plan within one business day.

Start a project Book a 30-min call

Or run the martech audit first - no email needed to see your score.