How we ship
Six stages. Zero hand-offs.
Marketing systems fail quietly - a sync breaks, a tag stops firing, and nobody finds out until the month closes badly. The process below exists to make that impossible, and to give you a number before you commit.
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01
Intake and discovery
A two-to-five day paid workshop turns goals into acceptance criteria. For martech work that means naming the number that has to move and how it will be measured, before anyone writes code.
- Workshop in 2-5 days
- Written scope and architecture note
- Fixed-cap quote within 48 hours
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02
Build
Claude and GPT scaffold modules, migrations and tests; engineers shape and own the output. The code is yours, in your repo, documented as it goes.
- Claude and GPT inside the workflow
- Weekly demo, not status reports
- Your repo from day one
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03
Paired review
Every pull request goes through static analysis, a security scan, spec coverage and an AI reviewer. A human approves before anything merges.
- Brakeman, RuboCop, Semgrep
- AI reviewer on every PR
- No merge without human approval
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04
QA and the release gate
Automated regression, exploratory testing and an acceptance walk-through. We hold the release until priority defects are at zero rather than shipping and patching.
- Headless end-to-end on every deploy
- Exploratory AI testing
- Zero P0 or P1 defects at release
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05
Production and monitoring
Deploys are blue-green and observability is wired from day one. For marketing systems that includes the integrations: a broken conversion feed pages someone the same day.
- Blue-green deploys
- Alerting on every integration
- Post-mortem for every incident
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06
Retro and handover
Every incident and review feeds a project memory that tunes the next sprint. At the end you either take documented ownership in-house or we hold it on retainer.
- Versioned prompts and playbooks
- Documented handover
- Optional maintenance retainer
Start here
Tell us where the stack hurts
Send the shape of the problem and we come back with a scoped plan, a timeline and a fixed-cap price - within one business day.
Or run the martech audit first - no email needed to see your score.